CHATTOPADHYAY, Pritam. A Study on Perception Index on Private Label Brands and National Label Brands Offered by Organized Retailers: Theoretical Approach. PARIDNYA- The MIBM Research Journal, [S. l.], v. 6, n. 1, p. 48–62, 2018. Disponível em: http://www.mibmparidnya.in/index.php/PARIDNYA/article/view/132057. Acesso em: 20 may. 2024.